Showing posts with label work. Show all posts
Showing posts with label work. Show all posts

Tuesday, May 27, 2014

Updates on 27th May

Hi Blog!

It's been a while since I've last wrote. Been very busy with work lately. Lots of recent events, with public holidays, and Malaysia badminton team in the Thomas Cup finals. World Cup will be approaching soon too!

In a blink of an eye, it is almost mid-year. I am now off probation and still have lots of things to learn. What I know about social media is only on the surface.

Right now, we're in the midst of preparing Facebook related learning for the agency. Purpose of this is to educate the whole agency their role in Facebook social media. From selling to designing for Facebook. Break it down, then re-build each and every component in Facebook.

Can't wait to do the same for other social media platforms like Twitter, Instagram, Pinterest, etc. Hopefully I can come up with a more detailed entry on each and every social media platform.

Till next time!~

Sunday, April 6, 2014

Google Analytics Academy review

I have been studying and completing the FREE online tutorial for GA fundamental over the weekend. 

It is a very useful course to understand how analytics and data is used in digital to achieve business objectives. 

This course also made me aware of how various departments in digital companies contribute towards business objectives. For instance, social have to work with IT programming team to make accurate data collection possible. Marketing and management team have to work with social team to identify business objectives and ways to achieve them through digital. 

The course provides detailed explanation as well as good hands on examples where by we can put into practice what we've learnt. It will take up to 4 hours or more to complete the course depending on your familiarity with digital. 

[*rating 9/10]

That'll be all for now, till next time, cheers!

Monday, March 17, 2014

What I am doing

I am a Social Media Specialist.

Just started this role beginning of the month and today is my third week in.

Being a newbie, I have lots to learn about social media strategies. Data mining, analytic, communities management, social interaction, social participation, conceptualization and strategic ad buying or media planning. Those are basically the fundamental of my job description.

My perception of social media has changed entirely. Social media is no longer just Facebook and Twitter, sharing with friends and family. But rather a tool that businesses can gain insights to connect with you as a consumer or potential customer.

There is just so much to read and so much information to absorb. Best of all, ALL the information are FREE!!!

Do I see myself doing this for a long time? Yes, definitely! There is just so much to learn and I believe that social media will constantly grow and that I will have to grow with it eventually.

Here is a little info-graphic I got from mashable.com